Carole Spiers - The Wedding Speech Expert

The Wedding Speech Expert Logo

Interview with: Carole Spiers

Company Name: The Wedding Speech Expert


Location: North London

What does The Wedding Speech Expert do?

We write memorable, sensitive wedding speeches that the celebrants will listen to again, in future years, with pride and a smile. A speech that engages audiences and brings applause from, and pleasure to, all family and friends.

How did the business start and how long has it been going?

Being a professional writer, I was often asked by brides, grooms, best men, and maids of honour whether I could help write their wedding speeches as they ‘didn’t know where to start’. I thought to myself: ‘Now, that sounds like an opportunity to fill a niche!’

Who works at The Wedding Speech Expert?

I head up a team of professional writers and presentation coaches.

What is your background and how are you qualified to create speeches for others?

Being an established author, an international motivational speaker and speaker coach, for over 20 years, I believe I have the relevant experience to help write speeches and show people how to deliver them.

What services can you provide for weddings?

We provide a speech writing service and, if required, a speaker coaching service via Skype so that the person who is delivering the speech can be confident on the day!

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Up until Christmas, Great Speech Writing is hoping to raise money for Riding for the Disabled*, at the same time as helping you with your wedding speech. Officially this offer is only for their corporate clients, but because they love The Wedding Community they’ve decided to extend it to any of you out there in need of help with your wedding speech.

So here’s what they’re offering:

1. Great Speech Writing will give £100 to charity if you send them a wedding speech (or a pitch or presentation) they can’t improve

It’s a no brainer. Regardless of the occasion or the objective, Great Speech Writing is happy to give free feedback on ANY related speech or presentation sent to them before Christmas. If they can’t improve it they’ll let you know and send £100 to a very good cause*. If they think they can, they’ll send you a complimentary set of recommendations with the price they’d charge to do it for you. If you commission Great Speech Writing to improve it, they’ll donate 10% of the fee to charity.

2. 10% of all training fees to charity

Great Speech Writing now offers a wide range of courses to help clients write and deliver better speeches and presentations. They also offer a one day business-writing course. There is much more detail here: For every course booked before Christmas, Great Speech Writing will donate 10% of their total fee to charity.

So if you’re stuck on your wedding speech and want to know if Great Speech Writing can improve it, call them now on 0208 2458999. You’ll be helping a good cause at the same time as putting your speech angst to bed.

For more information visit

*Great Speech Writing’s chosen Charity this year is Riding for the Disabled, whose horses and ponies provide therapy, achievement and enjoyment to people with disabilities all over the UK. If you would rather the 10% for the work they do on your behalf goes to a different cause, please let them know and they will facilitate it for you.

Lawrence Bernstein of Great Speech Writing

Great Speech Writing Logo

Interview with: Lawrence Bernstein

Company Name: Great Speech Writing


Location: London

What does Great Speech Writing do?

Great Speech Writing provides speeches and presentations for weddings, international conferences, high-profile events, think tanks, dinners and a wide-range of social occasions. Our sole focus is to help clients write and deliver a speech that we would be proud to give ourselves.

How did the business start and how long has it been going?

I worked in the City wondering if this was all there was to professional life. I had always loved writing and found myself spending my summer weekends writing groom and best man speeches for friends and family. In 2005 I put a single classified ad in Private Eye offering my services as a speech writer. This attracted some interest, so I decided to place a second ad. Within two years, interest had grown so fast that I decided to take the plunge and develop a full-time speech writing business.

I now manage a small team of writers from my office in Highgate, and split my time between running the business and writing.

Great Speech Writing now has private and business clients based all over the world. They range from senior people in the private and public sectors giving high profile speeches, presentations and pitches, to best men, fathers of the bride and nervous grooms worried about their wedding speeches.

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Father of the Bride speech

Image from Flickr by Son of Groucho

Emperors in the Colosseum would signal the fate of a gladiator with the lifting of a thumb, and not much has changed.  This is the age of mobile technology, and there is nothing worse than looking up after a minute of your pivotal speech to see one of your guests looking down, Blackberry in-hand, and a scrolling thumb providing its own telling feedback on the impact of your big moment.

In the age of Twitter, I’m often asked to help clients avoid this fate in 140 characters.  Fortunately, I can often cut that to nine:


Whether you are the groom, best man or father of the bride, the same principle applies.  Every speech needs to create an impact if people are going to enjoy and remember it, and there is no better way to make that impact than by making it one hundred percent relevant to your audience…

Read the full article by Lawrence Bernstein on The Wedding Community – Keeping Your Wedding Speech Relevant

Read more Wedding Speech Advice articles

Read other Wedding Advice articles

Groom covering his eyes during a wedding Speech

Image from Flickr by johnhope14

The date is set, the venue booked, invitations are out, the stag weekend in the diary; just the small matter of a groom’s speech still to write. You’re not worried, but why is your bride-to-be?

Here are a few tips on how to please your bride with your groom’s speech:

  • Don’t spend more time building up the best man than the bride.  Although it’s nice to reference the best man and poke a bit of fun at him, remember that your wedding day is about your relationship with your bride, not your best mate!
  • Thank your new in-laws (particularly if they are hosting the wedding). Your bride might not get the opportunity to thank them publically for all they’ve done for her, so it’s up to you to do it on her behalf – and she’ll love you for it…

Read the full article by Lawrence Bernstein on The Wedding Community – How to Please Your Bride with Your Groom’s Speech

View all Wedding Speech Advice articles

View all Wedding Advice articles

Wedding Speeches - How to Deal with the Unexpected

Image courtesy of Matt Pereira Photography

Best Men, Fathers of the Bride and the odd Groom often ask what surprises they might expect during their wedding speech.  Here are a few to be aware of:

An unexpected introduction: Just as you’re summoning up the courage to deliver your perfectly prepared speech, you hear yourself being introduced by the Master of Ceremonies in less than flattering terms, and worse still, the audience are giggling away at his joke. Unless you have a truly witty response up your sleeve, the safe and mature way of acknowledging this dig is to thank him for his ‘kind’ introduction and then move on to your pre-prepared speech. An ad-lib comeback could be tremendous if it works, but if you’re not sure, don’t try!…

Read the full article by Lawrence Bernstein on The Wedding Community – Preparing for the Unexpected During your Wedding Speech

View all Wedding Speech Advice articles

View all Wedding Advice articles

Who to thank in your wedding speech

Image from Flickr by wwworks

It is no secret that every speaker at a wedding will have people to thank. I am regularly asked who should be thanked, by whom and how best to word the thank yous.

The biggest issue in many cases is ‘listing’.  The thanks can be endless, suffocating the speech and bearing comparisons with the worst Oscar acceptance speeches. The best speeches weave the necessary ‘thanking’ around their more creative elements so the audience hardly realise you’re running through a list at all.

Here’s a quick summary of the key ‘thanks’ that should be included if you are having a wedding with a relatively orthodox set of speeches…

Read the full article by Lawrence Bernstein on The Wedding Community.

Who To Thank In Your Wedding Speech | The Wedding Community

I Am Staggered Head

On first inspection you’d probably think a wedding would rank somewhere between, “Small girl with ice-cream” and “parcel delivery” on your average bloke’s internal list of terrifying situations to be confronted with. But when you start to break it down the Big Day contains a number of situations that rank wayyyyy higher on the Terrifying-O-Meter; perhaps even somewhere between “Rooney broken bone” and “getting things caught in zips.” So what is it that’s giving your groom, best man or father of the bride a nasty case of wedding nerves?

Walking down the aisle

Sounds stupid doesn’t it? The bride’s the one who has to do the aisle-walking dressed in the big frock and pokey shoes and yet the father of the bride is the one who’s sweating over it. Why? Well mostly because it’s his big moment. All those eyes turn towards him, he has to stick to that weird slow-walk rhythm and he knows that at the end of the aisle he has to hand his daughter over to some spotty oik he’s only met twelve times.

How to combat: Practice makes perfect on the walk and try to have the big, “You know I’ll always love you Dad” talk a month or so before, not in the car on the way to the church.

Saying his vows right

I do, just two little words that give men more problems than nearly any other. In this case though it’s not the weight of the ceremony or the pressures of commitment that petrify him, it’s the sheer bloody simplicity. Someone says the words and you just have to repeat them, that’s easy! Exactly, so you’d be really stupid if you messed them up wouldn’t you?

How to combat: Get hold of the text of the wedding ceremony you’ll be using and go through it a few weeks before. You can even practice if you like. Then it’s up to the registrar or vicar to put you at ease. Fortunately, they’re nearly all very good at their job and if you schedule in a meeting a few weeks before then they’ll help put you at ease.

Wedding speeches

This one is perhaps the most understandable. After all, writing a wedding speech is difficult enough when you consider the formalities and the etiquette you need to observe, and that’s before you factor in that it’s supposed to be eloquently emotional (the groom/father of the bride) or effortlessly entertaining (best man). Twin that with most people’s natural hatred of public speaking and you’ve got the perfect storm of fear.

How to combat: If they’re struggling to write it send them to a professional speechwriter like Burn The Toast or Great Speech Writing for help with their speeches for weddings. Alternatively, move the speeches to before the dinner, restrict everyone to toasts only or cancel them altogether.


Ahhh, where would the romantic comedy genre be without this old trope, that secretly men fear the idea of living with a woman more than they fear sharks, fire, or sharks on fire? It’s almost unheard of for men to actually act anything like the male characters from Friends. The closest most men will ever get to the commitment question is when one of their more laddish mates says, “You know that means you can only sleep with one woman for the rest of your life?” A question that’s easy to contend with because the friend in question last had sex in 2001.

How To Combat: Ignore it. He’s bought the ring and gone down on one knee, he’s not about to flit now.


It’s evil stuff.

How to combat: Fire.

Article by Andrew Shanahan

About a month ago I was asked to be Best Man for a very good friend of mine.  Like most people, although I was honoured to be asked, one of my first thoughts was – “I’m going to have to write a speech. AAARRRGGGHHH!”

I have never been best man for anyone before, but I did of course give a speech at my own wedding. The groom’s wedding speech though I believe is relatively simple in comparison. The groom is generally just expected to say a few thank yous, say how much he loves his newly crowned wife, say how fantastic the bridesmaids look and what an amazing day it has been. The best man’s speech on the other hand is expected to be a witty and funny insight into the groom’s past that will not only produce lots of laughs, but will also not offend anyone and will contain a fair amount of sincerity as well.

Best Man Riskometer

Don’t get me wrong, I was nervous about my speech when I was the groom. I am not a great public speaker and would have preferred it if tradition had missed the bit where the groom says his piece. But I was in front of my friends and family, and was basically just saying what had come from my heart. When the time came I was actually ok about it. I think the adrenaline of the day helped a lot and I just went with it, did what was ‘expected’ of me and sat down to watch my best man do a fantastic job of entertaining our guests with tales of my past misdemeanours.

Now it’s my turn to be the headline act and, although the wedding is not until next year, I am already getting a funny feeling in my stomach every time I think about it. Luckily though I will not be completely unprepared, as The Wedding Community’s speech writing expert Lawrence Bernstein of Great Speechwriting has sent me a copy of his fantastic booklet “The Great Speech Writing Guide – The Best Man”.

This handy A5 sized booklet takes you through every aspect of the best man’s speech, from planning and preparation, to writing a draft, fine tuning and delivery techniques. The booklet inspires you rather than tells you what to say, meaning you can take a lot of the points on board and create a speech that is totally unique.

To start with, Lawrence takes you through the basics of preparing for your speech – How to ensure you keep it relevant so it works for each group of people who will be hearing it, how to judge the suitability of your potential material, where to gather your material from, how to play to your strengths, potential pitfalls and the “Must Haves” and “Might Haves”. This all helps you to decide what you should, might and can’t include.

Best man speech must haves

Once all this groundwork has been done you should be in a good position to start putting pen to paper. Lawrence then explains how to structure your speech, how you should actually write it to make delivering it easier and how to decide what goes into the final cut, and once you have your completed speech the advice doesn’t stop there.

There are pointers on how to practice your speech, who will be speaking and when, whether to have your speech down on paper, cards or memorise it, what to do if things don’t go entirely to plan, how to deal with a heckler and how to deliver your speech.

Finally there is an at-a-glance action plan that goes over the key points again for before, during and after your speech.

Quote from best man speech guide

I would highly recommend this booklet. It has made me feel more confident about my speech and I will certainly be going back to it when the time comes for me to start planning my masterpiece.

If you would like to treat yourself or someone to a copy they are just £5 (+ 99p postage) and can be ordered here or you can email Anna at Great Speech Writing –

Happy writing, and good luck!