Jenny Packham 2020 Bridal Collection

I’m over the moon to kick off the 2020 wedding dress collections with one of the world’s most innovative bridal designers. Last month’s London Bridal Fashion Week saw the launch of the new Jenny Packham 2020 Bridal Collection, and full of artisanal embroidery and signature styling, it’s anything but understated!

For her fabulous 2020 bridal collection, Jenny Packham took herself out of her comfort zone with new diversified looks. Inspired by herself, the collection comprises dresses capturing the spirit of some of the world’s most romantic destinations; Paris, Buenos Aires and New York. A tale of three cities collectively encapsulating a feminine and distinctly modern beauty.

“The Jenny Packham bride is international, elegant and informed. Her style cannot be singularly defined as her influences are so diverse.” – Jenny Packham

Jenny Packham 2020 Bridal Collection - Elysee Wedding Dress

First there’s Paris, renowned for its fin-de-siècle grace and haute couture heritage. Inspired by this sentiment, draped chiffon, finely pleated tulle, delicately embroidered organza and voluminous skirts are softly romantic for an ethereal bride.

Jenny Packham 2020 also pays homage to the sensuality and soul of Buenos Aires, a city synonymous with a Latino love of carnival and dance. Silhouettes celebrate the female form with bias cut crepes, intricate embellishment, fishtail skirts and plunging necklines.

New York is an icon of high octane glamour. High-low hemlines, crystal encrusted mini dresses and ostrich feather trims take inspiration from Upper East side elegance and the hedonism of downtown Manhattan. These are sophisticated wedding dresses for a sensational party.

Here I’ve picked three dresses from the Jenny Packham 2020 collection that symbolise of each of the cities…

Jackie (Buenos Aires)

Jackie Wedding Dress from the Jenny Packham 2020 Bridal Collection

Intricate beading and embroidery in Jenny Packham’s iconic style adorns Jackie. The plunging neckline and fishtail skirt are indicative of the fun and flirty Buenos Aires vibe.

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Jenny Packham 2019 Bridal Collection

The astonishing new Jenny Packham 2019 bridal collection offers brides-to-be a multitude of wedding dresses and separates that range from ethereal to elegant and all-out glamorous. 1920s inspired shapes are a favourite, with soft cap sleeves and unstructured hemlines featuring heavily in this opulent collection.

2018 marks the 30th anniversary of iconic bridal brand Jenny Packham. To celebrate the milestone, Jenny chose to debut her 2019 bridal collection at The Ritz hotel earlier this year, in the beautiful ‘Music Room’. It’s symbolic that she chose to mark the special occasion by coming ‘home’ to launch her latest bridal collection.

Jenny Packham 2019 Bridal Collection - Alba Dress

The wedding dresses in the Jenny Packham 2019 bridal collection boast all the hallmarks the designer is world renowned for. Sumptuous, light and floaty fabrics and delicate, impeccably hand-applied embellishments bring an effortless sense of luxury to all of Jenny’s dresses.

There are some wonderfully charming and fun elements to this collection, including the cute leather jacket, hand-painted by London based artist, Magda Archer. This collection also features a dazzling cream jumpsuit, and together with the jacket, Jenny said “it’s a totally fun choice that people might not expect”.

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Jenny Packham 2018 Bridal Collection - Magic Top

Jenny Packham 2018 Bridal Collection

I am so excited to feature the fabulous new Jenny Packham 2018 bridal collection. I have made no secret of the fact that I am a massive fan of Jenny Packham wedding dresses, and the 2018 collection is incredible.

It features many of Jenny’s signature luxury embellishments and sequins that make Jenny Packham dresses so exquisitely unique; you can always tell a Jenny Packham dress!

Jenny Packham 2018 Bridal Collection - Magic Top

The 2018 collection is inspired by the novel The Falling, by Colin Thubron. The novel tells the story of journalist Mark Swabey’s fatal attraction to circus acrobat Clara the Swallow. The character of Clara – her exotic beauty, courage and love of freedom – is what inspired this season’s collection.

“Alone in the spotlight, a circus girl balances on the trapeze; a beautiful, mesmerising act of daring.”

Paying homage to an otherworldly romance is celestial trailing chiffon, flock tulle ruffles, bonded floral lace, oversized satin bows, tailored cropped jackets, embellished bodies and sculptured corsetry. Majestic ostrich feathers, voluminous ballerina skirts and high octane scarlet hues add theatrical drama to the collection.

Every one of these dresses dazzles. The eye-catching designs, meticulous beading, illusion necklines and pretty cap sleeves are yet again so feminine and elegant.

I usually choose three of my favourite dresses from a collection but this is so difficult with the Jenny Packham 2018 collection as I adore them all. So, I am going to talk about the dresses with the most embellished details (true to Jenny Packham’s unique style)…


Dare Wedding Dress from the Jenny Packham 2018 Bridal Collection

I dare you to look! If you are looking for a wedding dress adorned with beading and embellishments I’m sure you will fall in love with Dare. With every inch decorated with sequins, crystals and beads, you really will shimmer your way down that aisle. The cold shoulder detail offers a unique touch to this stunning dress.

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Jenny Packham 2017 Bridal Collection - Dixie Dress

Jenny Packham 2017 Bridal Collection

The Jenny Packham 2017 Bridal Collection encapsulates the essence of bohemian beauty. Inspired by the afterglow of a wild night, the collection is a seasonal palette of hazy barley, soft petal pink and springtime celadon green.

Renowned for creating show-stopper wedding dresses, Jenny Packham’s 2017 collection is no different. These new styles are all real head turners.

Jenny Packham 2017 Bridal Collection - Dixie Dress

Ethereal sleeves, glitter flock tulle trains, twinkling beaded lace and cascading tiered skirts feature. Signature form-fitting silhouettes are whimsical, adorned with wild flowers and foliage. Crystal illusion bodices, feature exposed backs and plunging necklines exude contemporary glamour.

As with all Jenny Packham dresses, we adore the soft pastels and neutral tones. You will also be delighted to know that some of the Jenny Packham 2017 dresses are available in more than one colour.

The Cassiopeia wedding dress features stunning wild flower detail. This beautiful dress with its embroidered lace overlay and illusion bodice is just incredible. Imagine how you would feel walking down the aisle in this!

Cassiopeia - Jenny Packham 2017 Bridal Collection

Next is Apache, one of the prettiest, unique wedding dresses we have seen for next season. If you are looking for something a little different with a real boho-chic feel then this could be the one for you. The detail on the bodice and sheer sleeves is exquisite.

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Ethereal Wedding Dresses for 2015 Mood Board

Ethereal Wedding Dresses for 2015

Today we are bringing you six of our favourite ethereal wedding dresses for 2015. These include an abundance of lace, layers, rushing, cute cap sleeves and sparkles, and palettes of ivory, white and gold. We will be creating a whole feature on 2015 wedding dresses very soon, so watch this space!

Ethereal Wedding Dresses for 2015 Mood Board

Gold Shimmer Wedding Dress – Sarah Seven

‘8726’ Beaded Embroidered Lace Tulle Ball Gown Dress with Illusion Neckline– Justin Alexander

White Wedding Dress with Corset Bodice and Layered Skirt – Monique Lhuillier

Corded Lace Wedding Dress with a Sweetheart Neckline and Cap Sleeves – Marchesa via Brides

‘Nelly’ Sleeveless Wedding Dress with Embroidered Flower Detail – Jenny Packham

‘Genevieve’ Ivory Wedding Dress with Shimmer Layer – Theia via The Knot